Survey: Thanksgiving grocery shopping plans unshaken by pandemic

Almost 75% of Americans plan to spend the same or more, with 80% shopping at stores.

Russell Redman 1 Oct 30, 2020.

This year, nearly three-quarters of U.S. consumers aim to spend the same or more as last year for Thanksgiving items, with more than 80% saying it’s important to celebrate the holiday in spite of the COVID-19 pandemic, a survey from NCSolutions (NCS) finds.

Among 2,024 U.S. adults polled Oct. 17 to 19, 73% said they expect to increase or maintain their Thanksgiving spending in 2020, with 15% planning to spend more than last year and 58% planning to spend the same amount. Twenty-seven percent reported that they expect to spend less this year.

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