Pandemic shopping behaviors that will stick — and those that won’t

COVID changed how people shop, but some of those new habits are not here to stay, says NCSolutions’ chief revenue officer.

Lance Brothers is chief revenue officer at NCSolutions (NCS) with over 20 years of senior leadership experience in media and advertising. Over the course of his career, he has pioneered effective, data-driven marketing and measurement solutions by leveraging his passion for researching, launching, and building out new services that advance the industry and drive revenue. The views expressed here are those of the author.

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