Press & Media
Press & Media
FUELED BY THE PANDEMIC, CONSUMER PACKAGED GOODS PURCHASES GREW 19% IN 2020 COMPARED TO 2019 ACCORDING TO NCSOLUTIONS
Nearly Half of Americans Have Tried New Brands or Shopped in New Categories Since the Start of the Pandemic According to a New NCS Consumer Survey NEW YORK, January 20,…
MOST AMERICANS PLAN TO CELEBRATE THE UPCOMING WINTER HOLIDAYS AT HOME, IN SMALL GROUPS AND VIRTUALLY
Nearly Half of Consumers Express Optimism Nation Will Be Healthier in 2021, According to NCSolutions Consumer Survey NEW YORK, December 10, 2020 — Americans plan to approach the upcoming winter…
CONSUMER PACKAGED GOODS SPENDING ROSE 27% IN OCTOBER, COMPARED TO 2019, AS AMERICANS PREPARE FOR THANKSGIVING AND WINTER MONTHS, NCSOLUTIONS DATA REVEALS
Consumer Survey Data Uncovers Regional Differences in Thanksgiving Celebrations NEW YORK, November 19, 2020 – Consumer packaged goods spending jumped 27% year-over-year in October, the largest year-over-year percentage increase since…
Survey: Thanksgiving grocery shopping plans unshaken by pandemic
Almost 75% of Americans plan to spend the same or more, with 80% shopping at stores. Russell Redman 1 | Oct 30, 2020. This year, nearly three-quarters of U.S. consumers aim to…
Americans Still Want Their Turkeys
Eighty-three percent of Americans surveyed said that they view Thanksgiving 2020 as equally or more important than last year, and more than half (56%) said that they’ll celebrate at home….
AMERICANS SAY THANKSGIVING IS EVEN MORE IMPORTANT THIS YEAR WITH PLANNED SPENDING LEVELS INLINE OR HIGHER THAN 2019
-83% of Americans indicate the Thanksgiving holiday is equally if not more important this year with at least 56% of those celebrating indicating they would do so at home -73%…
AMERICA’S ELEVATED SWEET TOOTH: NEW CONSUMER PACKAGED GOODS INSIGHTS SHOWS 9% INCREASE IN HOUSEHOLD SPENDING ON ALL THINGS SWEET
NCSolutions CPG Insights Tracker Shows Sustained Consumer Interest in Confections, Baked Goods and Baking Supplies, Led by 38% Higher Sales of Baking Mixes NEW YORK, October 20, 2020 — Since…
How CPG Advertisers Can Get Ahead Of The COVID Curve
The COVID-19 pandemic is a defining event for consumer packaged goods brands. It not only cracked the CPG world into “before” and “after,” it also unraveled the symbiotic nature of…
HOUSEHOLD SPENDING ON CLEANING SUPPLIES AND WELLNESS PRODUCTS INCREASED 34% SINCE LATE FEBRUARY, WITH HAND SANITIZER LEADING THE PACK WITH AN 838% INCREASE
NCSolutions Consumer Packaged Goods Monthly Tracker Reveals Overall Sales 14% Higher in August and Up 24% During Home-Confined Buying Period NEW YORK, September 15, 2020 — As cleaning, safety and…
NCSolutions & ciValue Launch Retailer Marketing Service
NCSolutions (NCS) and ciValue are collaborating to launch a new cloud-based retailer marketing service designed to support the personalized and relevant experience today’s shoppers expect from retailers and brands. The joint service, named the ciMedia…
Featured Case Study:
In-Flight Optimization
NCS’ In-Flight Optimization and measurement capabilities were utilized to maximize the effectiveness of each campaign tactic, helping to drive a $3.12 return for every ad dollar spent on a recent snack food campaign.
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