Press & Media
Press & Media
HOUSEHOLD SPENDING ON CLEANING SUPPLIES AND WELLNESS PRODUCTS INCREASED 34% SINCE LATE FEBRUARY, WITH HAND SANITIZER LEADING THE PACK WITH AN 838% INCREASE
NCSolutions Consumer Packaged Goods Monthly Tracker Reveals Overall Sales 14% Higher in August and Up 24% During Home-Confined Buying Period NEW YORK, September 15, 2020 — As cleaning, safety and…
NCSolutions & ciValue Launch Retailer Marketing Service
NCSolutions (NCS) and ciValue are collaborating to launch a new cloud-based retailer marketing service designed to support the personalized and relevant experience today’s shoppers expect from retailers and brands. The joint service, named the ciMedia…
NCSOLUTIONS AND ciVALUE COLLABORATE TO LAUNCH A NEW CLOUD-BASED RETAILER MARKETING SERVICE THAT ENHANCES SHOPPER PERSONALIZATION
NEW YORK, September 7, 2020 — NCSolutions (NCS) and ciValue are collaborating to launch a new cloud-based retailer marketing service designed to support the personalized and relevant experience today’s shoppers…
8 Supermarket Staples That Are Still Hard to Find
Flour is back. Mostly. Bare supermarket shelves bereft of the precious white stuff were a signature image of the early days of COVID-19, as a largely locked-down nation got busy…
Daily coronavirus cases are breaking records, but surging sales of frozen meats and alcohol indicate consumers still want to barbecue
When the U.S. went into quarantine in March, consumers were buying up pantry goods so quickly that grocery stores had to limit quantities per customer. Pasta, beans, and flour were…
HOUSEHOLD CONSUMER PACKAGED GOODS SALES UP 17% IN JUNE COMPARED TO ONE YEAR AGO
Alcohol, Frozen Foods and Meat Categories Lead With Highest Gains During June and Through the Home-Confined Buying Shopping Stage NEW YORK, July 15, 2020 – Household consumer packaged goods (CPG) spending…
9 Essential Tips to Optimize Connected TV Advertising Spends
From SMBs to mid-market, businesses upended their go-to marketing strategies during the COVID-19 pandemic. Now, as the markets reopen, brands have the advantage and exposure to new advertising tools, and one such…
The Country’s Run on Toilet Paper Is Officially Over
Ever since the pandemic set off a national wave of panic buying, few items have served as a better indicator of consumer fear and anxiety than toilet paper. Now, new sales…
AS STATES REOPEN, CONSUMER PACKAGED GOODS SPENDING IN MAY REMAINS 21% HIGHER THAN A YEAR AGO
Baking Ingredients Continue Strong Growth; May Shoppers Stock Up on Meat NEW YORK, June 18, 2020 — Household consumer packaged goods (CPG) spending in May 2020 was up 21% compared…
The case of the missing toilet paper: How the coronavirus exposed U.S. supply chain flaws
May 18, 2020 – Before executives at paper-goods giant Kimberly-Clark rushed to shut their offices on Friday the 13th of March, they convened for one last emergency meeting. Commuting home that final time, Arist…
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In-Flight Optimization
NCS’ In-Flight Optimization and measurement capabilities were utilized to maximize the effectiveness of each campaign tactic, helping to drive a $3.12 return for every ad dollar spent on a recent snack food campaign.
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