Holiday…It Would Be So Nice

October 9, 2020

This fall and winter holiday season, shopping is going to look different. The COVID-19 pandemic has had a widespread impact on what shopping looks like (across all categories) and retailers are expecting that to continue into the holiday shopping season. Big-box retailers like Target and Walmart are eschewing a typical Black Friday push in favor of longer sales available across channels, and expecting an increase in items that fit the current lifestyle (exercise equipment and apparel, for example).