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Is Your Ad Effectiveness Future-Proofed?

By Carl Spaulding and Georgi Georgiev

Even before the pandemic, changes in CPG advertising were underfoot. Consumer concerns about privacy spurred leading tech companies to reimagine how consumer behavior was tracked across their products. Then, COVID-19 hit. Consumers suddenly began purchasing groceries in larger quantities online. These two converging events will impact how CPG advertisers and publishers find and reach consumers.

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Thank you, @PRSA for your consideration for the Silver Anvil award in the Integrated Communications – B2B category! We are humbled to be a finalist along with our PR agency @feintuchcomm #NationalTPIndex #B2BMarketing ncsolutions photo

Thank you, @Adweek for nominating NCSolutions in your Readers’ Choice: Best of Tech Partner Awards! For our industry friends & colleagues who enjoy our partnership, we'd love if you'd #VOTE for us under the19th category for "Best Data Supplier".